This digital era demands us to stay updated with the latest techniques and tools for effective content writing. Therefore, Search Engine Optimization (SEO) is crucial for businesses to succeed in their online presence.
Under the supervision of Dr. Safeena Yaseen, The students of BS 7 Media Studies Department (Advertising Majors) of Bahria University Karachi Campus recognized this need and organized a guest lecture for their Campaign Designing course on “SEO based Content Writing” by a SEO content writing expert, Syeda Quratulain Rizvi, having 8 years of experience in the field. She shared her insights and experiences, providing students with a unique perspective on the topic.
As guided by Dr. Safeena Yaseen, students majoring in Advertising are actively pursuing a range of activities to enhance their knowledge and skills. These activities will surely up skill the next generation of advertising professionals with the tools they need to thrive in the digital world of advertising.
