Bahria University

Discovering Knowledge

DR. SARA SOHAIB

Faculty Photo
PERSONAL INFORMATION
Faculty Photo
Email sarasohaib.bukc@bahria.edu.pk
Phone Ext. +92219924002-6
Research Areas / Expertise HRM
QUALIFICATION
Degree Passing Year Majors University
TEACHING EXPERIENCE
Designation From To Organization

Publications

Journals & Conferences
  • FACTORS AFFECTING THE ADOPTION OF FINTECH SERVICES FOR BANK CLIENTS | JOURNAL OF SOCIAL SCIENCES AND HUMANITIES
  • Impact of IT Implementation on Operational Performance: Mediating Role of Supply Chain Integration | Journal of Academic Research for Humanities
  • AN EMPIRICAL STUDY OF EFFECTIVE LEADERSHIP STYLE AND GENDER BIASNESS | Journal of Academic Research for Humanities
  • Human Resource in The Digital Era | Pakistan Journal of Media Sciences
  • THE IMPACT OF AI-POWERED AGENTS ON BRAND RECOGNITION AND ITS IMPLICATIONS FOR BUSINESS PERFORMANCE | RUSSIAN LAW JOURNAL
  • Influential Marketing Through Social Media Influencers On Consumer’s Purchase Intention | Migration Letters
  • RISK MANAGEMENT IN SUPPLY CHAIN: CASE OF AUTOMOTIVE INDUSTRY | Journal for Business Education and Management
  • Gender Discrimination – Prevailing State In Pakistan | Pakistan Journal of Gender Studies
  • From Influence to Purchase: Unraveling the Impact of Influencer Credibility, Brand-Involvement and Influencer Professionalism on Perceived Quality and Trust-Driven Purchase intention | Research Journal for Societal Issues RJSI
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