Bahria University

DR. MOHSIN HASSAN KHAN

PERSONAL INFORMATION
Email	Mhkhan.buic@bahria.edu.pk
Phone Ext.	9260002 Ext1515
Research Areas / Expertise	Hate Speech, Digital Technologies, Public Opinion, Political/Persuasive Communication, Media Discourse, Political Rhetoric, Critical Discourse Studies, Othering (us vs. them), Qualitative and Big Data Analysis, Social Media Analytics, AI Tools

Publications

Journals

• Navigating Truth In Crisis: Deconstructing Fake News Conspiracy Narratives Through Qualitative Content Analysis Of COVID-19 Pandemic Facebook Posts In The UK | Journal of Namibian Studies History Politics Culture
• Islamophobic discourses in India during COVID-19 pandemic: A case of Tablighi Jamaat. | Journal of Intercultural Communication Research
• Analyzing The Fake News Narratives And The Influence Of Mediatization: A Content Analysis Of COVID-19 Facebook Posts In Germany | Journal of Namibian Studies History Politics Culture
• Islamophobia in the west: A critical discourse analysis of Imran Khan’s UNGA Speech. | Religions
• Indo-Pak standoff 2019: A critical discourse analysis of selected tweets from inter services public relations. | Journal of Nusantara Studies
• A critical analysis of pop culture and media | Global Regional Review
• A critical discourse analysis of Islamophobic rhetoric in Donald Trump's selected tweets. | Sage Open
• Strategic and symbolic advertising of Coca Cola in Pakistan: A perspective of the cultivation theory. | Media Education
• Communication barriers and process of feedback in social interactions | International Journal of Media and Information Literacy
• A critical discourse analysis of anti-Muslim rhetoric in Donald Trump’s historic 2016 AIPAC policy speech | Journal of Muslim Minority Affairs
• Trump and Muslims during us presidential elections 2016: a sentiment analysis of Muslim community on Twitter. | Media Education
• Cultural imperialism through Hollywood cinematic media on Pakistani youth. | International Journal of Media and Information Literacy
• Impact of critical national identity discourse on youth in Pakistan: A Proximization analysis of Pakistani English newspapers. | Media Education
• Persuasive strategies and video games: an insight into age of Empire III. | International Journal of Media and Information Literacy
• Islamophobic discourses in Hillary Clinton’s speech at Council of Foreign Relations during US-Presidential Elections 2016. | International Journal of Innovation Creativity and Change
• Diversity of news sources in climate change reporting in Pakistani press. | Media Watch
• US presidential elections 2016: A comparative study of media coverage of CNN and FOX news | Media Watch
• Muslims’ representation in Donald Trump’s anti-Muslim-Islam statement: A critical discourse analysis. | Religions
• Countering the Hate Speech: An Analysis of Muslim Countries Response to Macron’s Speech Against Muslims After the Charlie Hebdo Incident | International Journal of Media and Information Literacy
• Advertiser Pressure: A Climate Change Content Agenda-Cutting Paradox in Pakistani Media | Media Education
• Exploring Media Narratives: A Qualitative Study of the Hijab Ban Coverage in Indian News Channels | Global Political Review
• Exploring the Spiral of Silence: Hardcore in Social Media Dynamics and the Moderating Influence of Fear of Isolation | Global Mass Communication Review
• A Sentiment Analysis of User Comments on Instagram Marriage Posts of Selected Pakistani Actors | Global Regional Review
• Mediatization and social media: A critical review of political communication in the digital sphere. | Journal of Media Horizons
• A qualitative content analysis of cultural resonances in Crash landing on you from Pakistani perspectives. | ACADEMIA International Journal for Social Sciences
• Examining the relationship between Netflix seasons and fear of missing out (FOMO) among youth: A quantitative study. | Journal of Media Horizons
• Dreading the dragon: Health communication and sinophobic visual metaphors in global COVID-19 cartoons. | Perinatal Journal

Conferences

• Islamic Discourses in Donald Trump’s AIPAC Policy Conference Speech: A Critical Discourse Analysis | 7th International Conference on Discourse, Society and Interaction organized by Faculty of Languages and Linguistics University of Malaya, Malaysia
• Gender Representation in Climate Change Coverage in Pakistani Media | Kuala Lumpur - Shanghai International Conference 2019 (KSIC19) organized by Faculty of Arts & Social Sciences University of Malaya, Malaysia on 25-26 July 2019. sastera@um.edu.my
• Trump and New Media: A Critical Discourse Analysis of Islamophobic Rhetoric in Trump’s Selected Tweets | 6 th International SEARCH Conference 2019 organized by School of Media and Communication, Taylor’s University, Malaysia on 27 th and 28th June 2019. http://search.taylors.edu.my/conference/2019.html
• Muslims’ Issue and Donald Trump: A Critical Discourse Analysis of Trump’s antiIslamic-Muslim Statement | International Seminar on Media and Communication organized by International Islamic University, Kuala Lumpur Malaysia on 25th September 2018. https://iiummediacomm.wixsite.com/ismec2018
• Thematic Analyses using QUIRKOS | Georgia Communication Conference Piedmont University Georgia USA.
• Twitter and International Political Polarization: A Critical Discourse Analysis of Tweets During the Fall of Kabul | International Conference on Crisis and Risk Communication at University of Central Florida, Orlando USA
• Political Polarizations in the Age of Social Media | 6 th International Conference on Journalism and Advertising organized by Department of Journalism and Advertising State University of Trade and Economics, Kyiv, Ukraine
• Religion as Rhetoric: A Critical Discourse Analysis of Imran Khan’s Political Speeches | International Crisis and Risk Communication Conference (ICRCC) to be held March 10-12, 2025 at Clemson University in Clemson, South Carolina USA
• Analyzing Global Media Coverage of Israel-Iran Conflict 2024 | 2025 ANPOR-APCA Annual Conference Voices and Visions in Transition: Public Opinion, AI, and Digital Citizenship for Sustainable Futures in Asia November 4, 2025 | Bangkok, Thailand November 5-7, 2025 | Amari Hotel, Pattaya, Thailand
• Analyzing Climate Change Rhetoric in the 2024 US Presidential Election Campaign: Donald Trump vs. Kamala Harris | 2025 ANPOR-APCA Annual Conference Voices and Visions in Transition: Public Opinion, AI, and Digital Citizenship for Sustainable Futures in Asia November 4, 2025 | Bangkok, Thailand November 5-7, 2025 | Amari Hotel, Pattaya, Thailand
• eligion as Rhetoric: A Critical Discourse Analysis of Imran Khan’s Political Speeches | International Crisis and Risk Communication Conference (ICRCC) held on March 10-12, 2025 at Clemson University in Clemson, South Carolina USA
• Encoding for Topic Modeling: Comparing Quality of Encoding Models for Topic Mining in Unstructured Textual Data | World Conference on Information Systems for Business Management (ISBM 2025), Thailand